The Baker Hughes US oil rig count – a proxy for health and optimism in the overall upstream sector – has just reached a 31-month high to 1067 rigs, though nowhere near the all-time high of 1609 back in July 2014. This recent development is not surprising; crude prices have been trending upwards and reached a new 24-month peak last week as well.
Looking at the breakout data, it is possible that some of the gains could be from re-started sites shut down in the wake of Hurricane Michael bypassing the Gulf Coast, but the main additions are still coming from onshore Texas. The home to the mammoth Permian and the Eagle Ford shale basins, the Permian alone has 490 active oil and gas rigs. While infrastructural bottlenecks – mainly restrained pipeline capacity – have caused drilling activities to slow down since June, there are still gains to be made. Meanwhile, the lower prices caused by shale liquids being trapped in the Permian has led drillers to look elsewhere, where prices are stronger and infrastructure less clogged up – including re-looking at the Bakken and promising areas like Austin Chalk and Niobrabra. Recent auctions have seen record-high prices for acreage in Louisiana and Alabama; even in the Permian, interest remains high, with a recent sale in the New Mexican side of the basin setting a new record of more than double the previous high.
This could be key to navigating the coming global supply crunch, triggered by new American sanctions on Iran, and exacerbated by continuing problems in key OPEC producers such as Venezuela and Libya. Although Russia has raised its production and Saudi Arabia has pledged to fill the hole that Iranian crude will be leaving, the assassination of Jamal Khashoggi places the Kingdom in a position of belligerence with the rest of the world. So the US may find itself in a position to have to provide extra volumes on its own – which may be why active rigs have been increasing, and new areas being sought. There is a bit of a spanner in the works, though. The trade spat between the USA and China has led Chinese importers to slam the brakes on importing US crude, even though American crude is not yet on the list of products tariffed by China. LNG and even NGLs – propane and ethane imported to produce petrochemicals – have also seen significant slowdown.
How high can the American rig count get? If prices continue to march up – and there are many that believe the US$100/b mark will be reached soon – then the number of oil rigs drilling in the US could rise past 1200 again. But to reach the dizzying heights above 1500, which was the average over most of 2014, is unlikely. Not because there are lesser volumes of liquid underground – although studies are now showing that the decline rate in mature shale fields is alarmingly high – but because of consolidation. From a collection of many, many small players in the early 2010s, the shale landscape now is consolidating into a collection of medium and large players, with behemoths like ExxonMobil, Chevron and BP also muscling in. A rising tide of crude prices is lifting American drilling activity, but the magnitude of gains in 2018 will be different – due to a combination of infrastructure bottlenecks, fragile geopolitics and sector structural changes.
The main danger is short memories – the zeal of cashing in on high oil prices is what caused the 2015 crash and high corporate debt, and the enthusiasm brewing in American shale again could lead to history repeating itself.
Baker Hughes US Active Rig Count:
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Already, lubricant players have established their footholds here in Bangladesh, with international brands.
However, the situation is being tough as too many brands entered in this market. So, it is clear, the lubricants brands are struggling to sustain their market shares.
For this reason, we recommend an impression of “Lubricants shelf” to evaluate your brand visibility, which can a key indicator of the market shares of the existing brands.
Every retailer shop has different display shelves and the sellers place different product cans for the end-users. By nature, the sellers have the sole control of those shelves for the preferred product cans.The idea of “Lubricants shelf” may give the marketer an impression, how to penetrate in this competitive market.
The well-known lubricants brands automatically seized the product shelves because of the user demand. But for the struggling brands, this idea can be a key identifier of the business strategy to take over other brands.
The key objective of this impression of “Lubricants shelf” is to create an overview of your brand positioning in this competitive market.
A discussion on Lubricants Shelves; from the evaluation perspective, a discussion ground has been created to solely represent this trade, as well as its other stakeholders.Why “Lubricants shelf” is key to monitor engine oil market?
The lubricants shelves of the overall market have already placed more than 100 brands altogether and the number of brands is increasing day by day.
And the situation is being worsened while so many by name products are taking the different shelves of different clusters. This market has become more overstated in terms of brand names and local products.
You may argue with us; lubricants shelves have no more space to place your new brands. You might get surprised by hearing such a statement. For your information, it’s not a surprising one.
Regularly, lubricants retailers have to welcome the representatives of newly entered brands.
And, business Insiders has depicted this lubricants market as a silent trade with a lot of floating traders.
On an assumption, the annual domestic demand for lubricants oils is around 100 million litres, whereas base oil demand around 140 million litres.
However, the lack of market monitoring and the least reporting makes the lubricants trade unnoticeable to the public.
Headline crude prices for the week beginning 11 February 2019 – Brent: US$61/b; WTI: US$52/b
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